2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR ECOMMERCE

1 Winner

• Bottled Imagination & Protein WorksFueling Fame with Nutrition Knowledge · Winner 2024

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR TRAVEL / LEISURE

1 Winner

• Screaming Frog & InsureMyTripinspiring travellers through powerful data-led hero content · Winner 2024

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR FOOD / DRINK

1 Winner

• Bottled Imagination & Protein WorksFueling Fame with Nutrition Knowledge · Winner 2024

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR FINANCE

1 Winner

• Mischief & ExperianCost of Loving · Winner 2024

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR AUTOMOTIVE

1 Winner

• Honcho & Group 1 AutomotiveDashboard Doubts · Winner 2024

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR AUTOMOTIVE

1 Winner

• Electrical Safety FirstBattery Breakdown · Silver winner

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR TECHNOLOGY

2 Winners

• No Brainer & CheckatradeRaising the roof on UK trade skills · Winner 2024
• Bottled Imagination & BynderLeading the DAM market with AI · Silver winner

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR B2B

1 Winner

• Bottled Imagination & BynderLeading the DAM Market with AI · Winner 2024

2024 Winners

DIGITAL PR CAMPAIGN OF THE YEAR B2C

1 Winner

• Bottled Imagination & Victorian PlumbingEndangered Toilets · Winner 2024

2024 Winners

DIGITAL PR STUNT OF THE YEAR

1 Winner

• Motive PR & Parrot PrintUgly Dog Superstar · Winner 2024

2024 Winners

DIGITAL PR BEST USE OF CREATIVITY

1 Winner

• DesignMyNightThe Art Of Going Out Awards · Winner 2024

2024 Winners

DIGITAL PR LOW BUDGET CAMPAIGN OF THE YEAR

1 Winner

• Motive PR & Parrot PrintBritain's Ugliest Dog · Winner 2024

2024 Winners

BEST INTEGRATED DIGITAL PR CAMPAIGN

1 Winner

• Electrical Safety FirstBattery Breakdown · Winner 2024

2024 Winners

BEST USE OF CONTENT IN A DIGITAL PR CAMPAIGN

1 Winner

• No Brainer & CheckatradeRaising the roof on UK trade skills · Winner 2024

2024 Winners

MOST INNOVATIVE DIGITAL PR CAMPAIGN

1 Winner

• Bottled Imagination & Victorian PlumbingEndangered Toilets · Winner 2024

2024 Winners

DIGITAL PR RISING STAR AWARD

1 Winner

• Sarah TranArtefact · Winner 2024

2024 Winners

DIGITAL PR AGENCY OF THE YEAR SMALL

1 Winner

• Bottled ImaginationWinner 2024

2024 Winners

DIGITAL PR AGENCY OF THE YEAR SMALL

1 Winner

• NORTHSilver winner

2024 Winners

DIGITAL PR AGENCY OF THE YEAR LARGE

1 Winner

• connective3Winner 2024

2024 Shortlist

B2B CONTENT CAMPAIGN OF THE YEAR

12 Finalists

• Bottled Imagination & BynderLeading the DAM Market with AI
• Citeline & ICONMeeting Biotech Potential: Challenges & Opportunities
• Extramile Digital & Running ImpKing’s Coronation 2023
• FiverrIt's All About Teamwork
• HSBC UKGoing Global for Growth
• Lloyd’s RegisterGlobal Maritime Trends 2050
• Monday Clicks & BHNGetting BHN noticed in a crowded marketplace!
• River Group & RS GroupRS UK & Ireland Social Strategy
• The Think Tank & Oscar AcousticsNoise Annoys Campaign
• Transform Communications and PSIThought leadership on testing industry hot topics
• Urban SplashUS30: Celebrating three decades of property’s first ‘brand'
• WincantonPowering agility for retail growth

2024 Shortlist

B2C CONTENT CAMPAIGN OF THE YEAR

6 Finalists

• Bottled Imagination & Victorian PlumbingEndangered Toilets
• House Digital & Modern MilkmanModern Milkman Moo-ves up the SERPs
• Itch Media & Canon EuropeLaunch content for RF 24-105mm F2.8L IS USM Z
• Powerhouse & Majestic WineThere's a story behind every glass
• Spike & Planet SportContent and Organic Search Campaign
• Tangerine Communications, Essity, Bodyform, Vaginas Uncensored

2024 Shortlist

BEST CONTENT SERIES

6 Finalists

• The Office' by City Harvest
• HC GroupDiversity Champion
• Roxy Leisure LtdRoxy On The Street
• rradar and SMEsHR content
• Wavemaker UK, Zinc & Department for Business & Trade (DBT)Big in America
• Young’s PubsYear of Rugby

2024 Shortlist

BEST INTERNAL CONTENT CAMPAIGN OF THE YEAR

2 Finalists

• Chapel & Snap Inc.Reimagining the DEI Playbook
• Cubaka & VirginSecret Sauce

2024 Shortlist

BEST PLATFORM / TECHNOLOGY / TOOL FOR CONTENT

3 Finalists

• Currys Interactive Video Buying GuideiSiteTV
• rradar and SMEsrradar's digital tools
• Wickes & iSiteTV Paint Visualiser

2024 Shortlist

BEST USE OF DATA IN A CONTENT CAMPAIGN

5 Finalists

• Bottled Imagination & Victorian PlumbingEndangered Toilets
• Coterie & AtosUsing audience insight to transform the value of the Atos Microsoft partnership
• GlobalData Marketing Solutions for PCM Trials
• House Digital & Love Savings GroupGood Things Come to Those Who Create Data-Led Content
• Sykes Holiday Cottages & CitypressA Rainy Day Guide to Seaside Towns

2024 Shortlist

COLLABORATIVE CONTENT CAMPAIGN OF THE YEAR

5 Finalists

• Lloyd’s RegisterGlobal Maritime Trends 2050
• Oh My! Creative & Cadbury FingersSign with Fingers Big & Small
• rradar and SMEscyber content
• Spike & Planet SportContent and Organic Search Campaign
• The Marketing Pod & WUNWomens Utilities Network - Unconscious Bias in the Utilities Sector: What Is the Reality?

2024 Shortlist

CONTENT STRATEGY OF THE YEAR

4 Finalists

• Chase UK & JP MorganChase UK’s Hub: Time well spent
• connective3 & TapiInspiring interiors: building the Tapi Ideas Hub to outstep the competition
• Kinesso & HertzElectrifying Automotive Content
• Monday Clicks & BHNGetting BHN noticed in a crowded marketplace!

2024 Shortlist

ENTERTAINMENT CONTENT CAMPAIGN OF THE YEAR

3 Finalists

• Banijay UKBig Brother & Celebrity Big Brother UK
• S:E Creative Studio & BRIT Awards LtdThe most watched BRITs on social ever
• YRS TRULY & Phoenix LabsFae Farm

2024 Shortlist

FASHION CONTENT CAMPAIGN OF THE YEAR

2 Finalists

• House Digital & EGOA Co-ord-inated Content Campaign: Securing Position #1 on the SERPs
• Mindshare UK & VintedSecondhand Style Up

2024 Shortlist

FINANCE CONTENT CAMPAIGN OF THE YEAR

7 Finalists

• Chase UK & JP MorganChase UK’s Hub: Time well spent
• EPAM 2024 Consumer Banking Report
• Finder UK & eToroDefying the downturn: Achieving growth through trend-spotting
• ITCH & M&G InvestmentsAccidental Wes Anderson Campaign
• Kaizen & Capital on Tap
• Mischief and ExperianCost of Loving
• Stickyeyes & Sainsbury’s BankPet Insurance Expansion

2024 Shortlist

FMCG CONTENT CAMPAIGN OF THE YEAR

5 Finalists

• Bottled Imagination & Protein WorksFueling Fame with Nutrition Knowledge
• Oh My! Creative & MondelezOREO x PAC-MAN PLAYOFFS
• Stir PR & Chapel DownChapelle en Bas
• UNTOLD Agency & Budweiser Budvar Great Beer. For Everyone
• Wavemaker UK & Crisp ‘N DryFrom Famine to Feast

2024 Shortlist

HEALTH CONTENT CAMPAIGN OF THE YEAR

3 Finalists

• connective3 and StellaElevating authentic expertise in menopause content
• KINESSO & ImodiumBetter Gut Health Content Campaign
• Weber Shandwick & DulcoLaxTalking Sh*t

2024 Shortlist

IN-HOUSE CONTENT TEAM OF THE YEAR

7 Finalists

• Digital Content Team at V&A Dundee
• City Harvest LondonComms Team
• DesignMyNight
• LNER Social Content Team
• Philip Morris International
• rradar content team
• The River Group and SuperdrugThe Edit

2024 Shortlist

INFLUENCER / CELEBRITY CAMPAIGN OF THE YEAR

7 Finalists

• Alan Wake 2 LaunchFourth Floor with Epic Games Publishing & Remedy Entertainment
• Digital Natives & Sharpie#LooksBetterInSharpie
• E.ON Next GTM Team#PowerShift Mica & Marcus
• Mischief and ExperianCost of Loving
• Mischief PR & Three UK#TalkMoreThanFootball
• Oh My! Creative & Virgin AtlanticRylan's Red Spirit in Training
• YRS TRULY & Phoenix LabsFae Farm

2024 Shortlist

INTEGRATED CONTENT CAMPAIGN OF THE YEAR

10 Finalists

• Asda Rewards & Movable InkOmnichannel 2023 Rewards Round-up
• Bottled Imagination & Victorian PlumbingEndangered Toilets
• Electrical Safety FirstBattery Breakdown
• Philip Morris InternationalRethink Disruption
• The River Group and SuperdrugThe Edit
• The Think Tank & Oscar AcousticsNoise Annoys Campaign
• Tribera & West Midlands RailwayTrain it CHOOSEday
• V&A DundeeTartan
• WincantonA new way to drive 'on time, on budget’ megaprojects
• YRS TRULY & ASUSBack to School

2024 Shortlist

LOW BUDGET CONTENT CAMPAIGN OF THE YEAR

3 Finalists

• Click DealerLocal SEO Content Campaign
• Finder & GoHenryChampioning financial education for our children’s future
• Flying Flowers‘Bee Noisy’ About Saving The Bees

2024 Shortlist

MEDIA / PUBLISHING CONTENT CAMPAIGN OF THE YEAR

5 Finalists

• Electrical Safety FirstBattery Breakdown
• Finder & GoHenryChampioning financial education for our children’s future
• Lloyd’s RegisterGlobal Maritime Trends 2050
• The River Group and SuperdrugThe Edit
• Wavemaker & Audible1984 x Guardian Partnership

2024 Shortlist

NEW TO 2024: BEST USE OF AI IN A CONTENT CAMPAIGN

2 Finalists

• Bottled Imagination & BynderLeading the DAM market with AI
• City Harvest Value of Food ReportThe Beauty of Food Redistribution'

2024 Shortlist

NOT-FOR-PROFIT / CHARITY CONTENT CAMPAIGN OF THE YEAR

5 Finalists

• City Harvest LondonThe Big Give Campaign
• Electrical Safety FirstBattery Breakdown
• Motive AgencyFrom Childhood to Adulthood' for Guide Dogs UK
• PREM Management & UHNM CharityAlison Hough: Under the same sky but in a whole different world
• Race to Equality 2023Rhotic Media & Reboot

2024 Shortlist

OUTREACH CAMPAIGN OF THE YEAR

3 Finalists

• Bottled Imagination & Protein WorksFueling Fame with Nutrition Knowledge
• Electrical Safety FirstBattery Breakdown
• Rhotic Media + Financial PromoterFinancial Promoter Live

2024 Shortlist

PODCAST / AUDIO CAMPAIGN OF THE YEAR

3 Finalists

• Mischief and ExperianCost of Loving
• Oh My! Creative & Get It Right From A Genuine SiteFoot in the Door
• Wavemaker, William Hill & PlatformChanging the game: transforming William Hill from advertiser to a chart-topping publisher

2024 Shortlist

PROPERTY & CONSTRUCTION CONTENT CAMPAIGN OF THE YEAR

2 Finalists

• No Brainer & Places for PeopleDelivering organic growth for Shared Ownership
• The Think Tank & Oscar AcousticsNoise Annoys Campaign

2024 Shortlist

PUBLIC SECTOR CONTENT CAMPAIGN OF THE YEAR

5 Finalists

• Eski, Storyboard & Humberside PoliceThe Left Behind
• Oh My! Creative & Smart Energy GBCarer 2 Carer
• Wavemaker UK & Transport for London (TfL)Sexual Harrassment Campaign
• Wavemaker UK, Zinc & Department for Business & Trade (DBT)Big in America
• WithYou & CDASHow Stoke-on-Trent’s Community Drug and Alcohol Service makes a difference to local people

2024 Shortlist

RETAIL CONTENT CAMPAIGN OF THE YEAR

3 Finalists

• House Digital & EGO"A Co-ord-inated Content Campaign: Securing Position #1 on the SERPs"
• Mischief & Ocado RetailNearly Goneoffee Pie
• The River Group and SuperdrugThe Edit

2024 Shortlist

RISING STAR IN CONTENT AWARD

3 Finalists

• Fadeke IfebajoCarousel
• Jennie GilliganRevolution
• Sadie BurnsRoxy Leisure Marketing Team

2024 Shortlist

SMALL CONTENT MARKETING AGENCY OF THE YEAR (LESS THAN 20 EMPLOYEES)

6 Finalists

• Chapel
• Hop&Co.
• Isoline Communications: The B2B Tech Specialists
• Motive Agency
• Oh My! Creative
• YRS TRULY

2024 Shortlist

SOCIAL MEDIA CONTENT CAMPAIGN OF THE YEAR

6 Finalists

• Click DealerDriving Social Success
• Oh My! Creative & Get It Right From A Genuine SiteFoot in the Door
• River Group & RS GroupRS UK & Ireland Social Strategy
• Tangerine Communications, Essity, Bodyform, Vaginas Uncensored
• Weber Shandwick & DulcoLaxTalking Sh*t
• Young’s PubsThe Year of Engagement

2024 Shortlist

SPONSORED / ADVERTISING CONTENT CAMPAIGN OF THE YEAR

5 Finalists

• Lloyd’s RegisterGlobal Maritime Trends 2050
• Mischief PR & Three UK#TalkMoreThanFootball
• ScotRailYour Ticket Goes Further Than You Think
• The Think Tank & Oscar AcousticsNoise Annoys Campaign
• Wavemaker UK, E.L.F & Channel 4.0Ready or Not?!

2024 Shortlist

TRAVEL / LEISURE CONTENT CAMPAIGN OF THE YEAR

10 Finalists

• Carousel & The Municipal Hotel & Spa (MGallery)Launching luxury Liverpool stays with a timeless twist
• Cubaka & Avanti West CoastDriving Change: how a chatbot brought more women aboard
• Kaizen & PreplyWalkable Cities
• La Plage & Kulm HotelThe Hotel That Makes Winter
• Oh My! Creative & Hampton by HiltonWaffle Wonders
• Oh My! Creative & London Luton AirportLuton Actually
• Oh My! Creative & megabusDriving Home for Christmas
• Sykes Holiday Cottages & CitypressA Rainy Day Guide to Seaside Towns
• Tribera & West Midlands RailwayLittle Train Conductor
• Wavemaker UK & Jet2holidaysMamma Mia! How Can I Resist You?

2024 Shortlist

VIDEO CONTENT CAMPAIGN OF THE YEAR

6 Finalists

• Compassionate CareUnited Lincolnshire Hospitals Charity
• Finder & UpholdIs your money fit to fly?
• ITCH & M&G InvestmentsAccidental Wes Anderson Campaign
• Motive AgencyFrom Childhood to Adulthood’ for Guide Dogs UK
• SCROll STOP Media Group, ANKER Innovations, (anker, soundcore, eufy)All I want for Christmas is eufy
• UNTOLD Agency & Budweiser Budvar Great Beer. For Everone.